“I believe the two most important parts of this chain are the producers and the consumer”
“Destination Produce was founded in late 2023, its vision, to serve the wide and diverse fresh produce industry with its complex supply chain and demands from its many stakeholders. The company was co-founded by Paul Tomlinson and Mark Wright previously from Davis Worldwide.
“Throughout my career my experience has been predominantly with growers and exporters and with this in mind I have always tried to become an extension of the grower when looking to grow business, maintain business and to enable collaborative thinking and working,” explains Paul. “I believe the two most important parts of this chain are the producers and the consumer, we at Destination Produce try to connect the dots in the most efficient manner, whether that be to reduce waste or footprint, increase margins back to the growers or give the customer a better experience.
“We push ourselves to give a top service with a personal touch, with this we are transparent, and we pride ourselves on our integrity as we believe this promotes stronger and more sustainable partnerships.”
Paul and Mark joined forces with another business in order to get a solid foundation to take their vision to the next level. Destination Produce will do complimentary sourcing to support buyers and focus on solving others problems. They will position themselves between the importer and grower and also work with packers and service providers to add value to fresh produce.
“We want to help growers find alternative markets and customers by also re-exporting to destinations such as India, The Middle East and China. As we embark on this new enterprise and continue to collect more experience and create more memories, our prerogative is to build a more universal business for all.””
*This article is excerpted from freshplaza.com website, published 20th February 2024