Through this webinar participants will gain a better understanding of what is happening in the expectations of consumers, retailers, and food service providers. This webinar will also provide an insight into the unique business and regulatory requirements for doing business in the Canadian market including food safety, customs, labelling, produce identification and traceability requirements.
Key Learning Outcomes Include:
- How shifting demographics are changing the choices of the Canadian consumer.
- The keys factors that influence Canadian consumer purchasing decisions.
- How you can make sure your product ready for the Canadian market
Ron Lemaire, President, CPMA
Jane Proctor, VP, Policy & Issue Management, CPMA